000 00335nam a22001577a 4500
999 _c6951
_d6951
003 OSt
020 _a9780199460496
082 _a658.827 PAN
100 _aPanda, Tapan K
245 _aProduct and Brand Management
260 _aNew Delhi
_bOxford
_c2016
270 _dIndia
300 _a862
500 _aREFERENCE
942 _2ddc
_cBK