000 00417nam a22001697a 4500
003 OSt
020 _a9780534625108
082 _a659.132 JEW
100 _aJewler, A. Jerome
245 _aCreative Strategy in Advertising
250 _a8th
260 _aBelmont, CA
_bThomson/Wadsworth
_c2005.
300 _ap.336
650 _aAdvertising copy.
650 _aAdvertising layout and typography.
942 _2ddc
_cBK
999 _c5301
_d5301