Advertising: An IMG Perspective (Record no. 2624)

MARC details
000 -LEADER
fixed length control field 00360nam a2200133Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 130729s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number
Item number
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Murthy, S N
245 ## - TITLE STATEMENT
Title Advertising: An IMG Perspective
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc New Delhi
Name of publisher, distributor, etc Excel Book
Date of publication, distribution, etc 2011
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Journalism & Mass Communication
Topical term following geographic name as entry element Journalism & Mass Comm.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Date checked out Price effective from Koha item type Public note Invoice number Invoice date
    Dewey Decimal Classification     AUMP LIBRARY AUMP AUMP Reference 30/07/2013 Tekson Book Shop 295.00 3 659.1 MUR BJ070 08/10/2021 27/09/2021 30/07/2013 Books Library Reserve Book 267 29-03-2012

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