Advertising : priniciples and Practice (Record no. 2246)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00475nam a2200181Ia 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | OSt |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20200131020004.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 130729s9999 xx 000 0 und d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9788131714140 |
| 040 ## - CATALOGING SOURCE | |
| Transcribing agency | 0 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Wells, William D. |
| 245 ## - TITLE STATEMENT | |
| Title | Advertising : priniciples and Practice |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 7th Ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | New Delhi |
| Name of publisher, distributor, etc | Pearson |
| Date of publication, distribution, etc | 2012 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | p.592 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Journalism & Mass Communication |
| Topical term following geographic name as entry element | Journalism & Mass Comm. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Books |
| Koha issues (borrowed), all copies | 2 |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Cost, normal purchase price | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type | Public note | Checked out | Date checked out |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | AMITY SCHOOL OF COMMUNICATION | AUMP | AUMP | Reference | 30/07/2013 | Tekson Book Shop | 545.00 | 659.1 WEL | BJ007 | 05/07/2019 | 30/07/2013 | Books | Library Reserve Book | |||||||
| Dewey Decimal Classification | AMITY SCHOOL OF COMMUNICATION | AUMP | AUMP | General Stacks | 30/07/2013 | Tekson Book Shop | 545.00 | 9 | 659.1 WEL | BJ008 | 07/12/2024 | 30/07/2013 | Books | 05/06/2025 | 07/12/2024 |